SiriusXM
Epitaph reduces subscription CPA by 6% through integrating internal analytics with media platform data & streamlining attribution analysis.
Proven Strategies
Simple to say, but it requires a team of experienced and thoughtful experts to deliver Good Growth, Every-day. Our strategic process, Catalyst for Change, uses part data and part human lens to deliver growth for our future focused clients.
Full Funnel Activation
Our content and delivery capability spans all mass and digital media; delivering on connected experiences across all channels. We don’t deliver the lazy CPM buy. We are precise, creative and ready to respond.
Data & Technology
Machines with no human oversight are dangerous. We deliberately choose to have a people powered technology stack. We design audience segments, deliver multi-variant creative and execute real time optimization across the journey.
MadeGood
+24% increase in unaided awareness across Canada & the U.S through Unwreck the Future Brand Campaign with further lift of +74% in brand favourability YoY.
Kids Help Phone
Through new to market swipe up to text tech from Snapchat, conversations increased 350% during the campaign generating 1,500 interactions.
HEXO
In partnership with Snapchat – Epitaph geo-fenced all NBA Jurassic Parks across the country, leading to 20% share rate & 10PT lift in awareness.
Movesnap
New brand launch with a Spotify integration – achieved 47M impressions delivered with a 1.25% CTR & 600,000+ interactions with the new brand vs a B2B target.
Gender Targeting
Good marketing must listen and react to consumer attitudes. Reviewing the steps toward gender neutral digital marketing.
Google FLoC
Google announces “Topics” to replace FLoC as their cookieless solution. This is what it means.
If you have positive attitude, a growth mindset and can’t stand hiding behind all that media jargon, we’d love to hear from you!